Independent portfolio analysis, market data and recommendations
Life cycles of products are changing, many people have not grasped the speed at which a product can be adopted in the construction market and accelerates through traditional phases of growth to a quick maturity, before it’s decline begins.

New markets
Product strategies for extend life cycles with ideas for new market penetration and re-licensing deals to sell the designs and equipment (if required) of declining products in the emerging markets.

Emerging technologies
Adoption of technology has often overtaken traditional drivers in recent design, for example the race to use LEDs led to some very ugly and unuseable products in the last 5 years alone. We help to explore the selection of such emerging technology inside a design brief which primarily remembers 1) Function 2) Form.

All Phil's work in product portfolio is done under the strictest confidentiality and professional standards that protect your privacy, and assured under a Non Disclosure Agreement.