Recyclet began from an idea, turning used and waste plasterboard into gypsum based products for agriculture. As they set up their first plant and concentrated on the incoming material and production, they requested Phil Gardner to create corporate image, marketing materials and help them gain a high profile launch to the experts in the agricultural market.

We took the time to understand their market place and then created media (from re-cycled paper of course) which combined simple features and benefits of their product and then optional technical reports written by experts for those requiring deeper understanding of the benefits and processes. Launching at the AICC conference in 2008 we secured the approval of Dr David Bellamy, who vowed to watch the company progress with interest, as recyclet are now accelerating past their first £1M target!